Our client who are the leading finance company in UAE. They are now looking for a Product Manager to join them.
To successfully manage the Card business for the bank providing functional expertise to increase the portfolio & balance sheet size with strong focus on all revenue streams
To launch new products and manage existing portfolio with strong emphasis on taking leadership position in the market
Job Responsibility: -
Responsible for Co-brand
Achieve targets relating to card performance including, acquired accounts, approval rates, cost per account, attrition, ANR, revolve rate and profitability
End to end responsibility of fulfilling annual marketing calendar of partners through ATL/BTL marketing, branding, promotions, communication, acquisition, activation and customer engagement
Manage internal/external campaign calendar to ensure timely delivery of new campaigns into market.
This entails developing creative briefs for the Agencies, aligning and coordinating stake older input, seeing creative development through to production and liaising with our Media agency to push campaign.